How to Choose the Right Type of Beanie for Your Brand

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Choose the Right Type of Beanie

August 1, 2022

When the weather starts to cool down, one of the first items people reach for is a beanie. Beanies come in all shapes and sizes, making it tough to decide which type is right for your brand.

Beanies are a great way to promote your brand and keep your employees or customers warm during the colder months. But with so many different types of beanies on the market, it can be tough to decide which one is right for you.

In this blog post, we’ll walk you through the different factors when choosing a custom beanie for your business, tips on finding the right style and color for beanies, and more!

Choose the Right Type of Beanie

Factors When Choosing a Custom Beanie For Your Brand Or Business

beanies manufacturer

beanies manufacturer

1) Consider the climate

If you live in a place with cold winters, you’ll want to choose a thicker, knit beanie made from wool or acrylic. These materials will provide more warmth and insulation.

If you live in a region that has warmer winters or if you want a lighter beanie to wear throughout the spring and autumn months, search for one that is made of cotton.

The cotton material is best for moderate climates since it won’t overheat you, but it also won’t provide as much warmth as wool.

2) Choose the right color

Your company’s colors are a great place to start when picking out the color of your custom beanies.

You can also choose a contrast color that will help your logo stand out. For example, if your company’s colors are black and white, you could select a bright red beanie. Other popular color combinations include black and gold, navy and white, and forest green and brown.

If you want your beanie to match a  certain outfit or uniform, you can also choose a neutral color like gray, tan, or white. Another good tip is to pick a color that complements the complexions of your employees or customers.

3) Select the right style

Once you’ve decided on the right color, it’s time to choose the style of your custom beanie. The three most popular styles are slouchy, cuffed,  and Pom-pom.


A slouchy beanie is a classic style that both men and women can wear. It’s a relaxed fit that drapes over the head and can be worn with the brim rolled up or down. 

This beanie gives a casual look but can also be dressed up.


A cuffed beanie is a tight-fitting hat that has a foldover cuff at the bottom. This style is usually made from thicker materials like wool since it needs to keep its shape. 

The cuff can be worn up or down, depending on the look you’re going for.


A pom-pom beanie is a fun and trendy style that is perfect for winter. It’s a great way to add some personality to your brand. This style usually has a thick knit and a large Pom-pom on the top.

Choose the Right Type of Beanie

4) Pick the right material

Once you’ve selected the color and style of your custom beanie, it’s time to choose the material. The most popular materials are wool, acrylic, and cotton. This is a continuation of the above-mentioned in considering the climate.


Wool is a great insulator and will keep you warm in cold weather. It’s also breathable and moisture-wicking, making it a good choice for activewear. However, wool material is more expensive and can be itchy.


Acrylic is a kind of synthetic fabric that is often used in place of wool in textile production. It doesn’t pill nearly as much as wool does and is far less expensive.

The washing process has less of a tendency to cause the acrylic to shrink. On the other hand, it is not as breathable as wool and has a tendency to be prickly.


Cotton is a natural material that is not only gentle but also allows air to pass through it. It is also a wonderful option for individuals who have sensitivities to wool or acrylic and live in locations with mild temperatures.

5) Consider the logo

Your company’s logo is an important part of your brand identity. When choosing a custom beanie, make sure the logo will be visible and legible. The placement of the logo will depend on the style of beanie you select.

For example, a slouchy beanie can have the logo embroidered on the front, while a Pom-pom beanie might have the logo embroidered on the back.

6) Determine your budget

Beanies are a relatively inexpensive promotional product, but the price will vary depending on the style, material, and quantity you choose.

To get the best deal, order in bulk. Many companies offer discounts for larger orders. You can also shop around to compare prices from different suppliers.

7) Choose a reputable supplier

When ordering custom beanies, it’s important to choose a reputable supplier. Make sure they have experience in producing high-quality promotional products.

Read online reviews and compare pricing from different suppliers before making your final decision. 

If you are looking for a reliable customizable beanie, ZYCAPS is the way to go! We have years of experience in manufacturing promotional products and our team of experts will help you choose the perfect beanie for your brand.

Choose the Right Type of Beanie

By following these tips, you can be sure to choose the right type of beanie for your brand. A custom beanie is a great way to promote your business and keep your employees or customers warm in the winter.

If you want your branding to be on point, make sure to consult with an experienced marketing agency that can help you select the right promotional products for your business.

Why Is It Important to Choose the Right Type of Custom Beanie for Your Business?

Choose the Right Type of Beanie

Being in business and trying to get your name out there is tough, but custom beanies can help. You want to make sure you’re choosing the right type of custom beanie, though, as the wrong type could do more harm than good.

Here are eight reasons why it’s important to choose the right type of custom beanie for your business.

1) Increase Marketing Reach

Custom beanies can help increase the reach of your marketing efforts. By giving them away to customers and clients, you’ll ensure that more people are exposed to your brand.

And, because custom beanies are often worn in public, they can serve as walking billboards for your business. If your design is good, a lot of people may want to wear it, which means more people will see it.

2) Enhance Customer Loyalty

Another reason to invest in custom beanies is that they can help enhance customer loyalty. When customers feel like they’re part of a community or group, they’re more likely to be loyal to the brand.

And what better way to make customers feel like they’re part of a community than by giving them a custom beanie that they can wear with pride?

By doing this, you’ll not only make them loyal customers, but you’ll also turn them into brand ambassadors.

3) Create a Professional Image

Custom beanies can also help create a professional image for your business. If you’re giving them away at trade shows or other events, people will associate your brand with professionalism.

This is especially important if you’re a B2-B company. The purpose of B2-B companies is to provide products or services to other businesses, so it’s important that you present a professional image.

You want potential clients and partners to see you as a professional and trustworthy organization.

4) Increase Brand Awareness

Custom beanies are also a great way to increase brand awareness. The more people who see your beanies, the more likely they are to remember your brand.

And, if you choose a good design, people will want to wear them even when they’re not at work. This means that your brand will get exposure in all sorts of different settings.

Choose the Right Type of Beanie

5) Stand Out from the Competition

Investing in custom beanies is smart for a number of reasons, not the least of which is the fact that they may help set you apart from the other businesses in your industry. If everyone in your field is giving out t-shirts, you may differentiate yourself from the crowd more easily by giving away beanies.

This is an excellent strategy for getting people talking about your business and making sure that you are remembered by them in the future.

6) Generate Leads

Custom beanies are another excellent approach to bringing in potential customers. If you put your contact information on the beanie, those who are interested in doing business with you will be able to get in touch with you easily.

When customers are searching for goods or services similar to yours, this is an excellent approach to ensure that they keep you in mind as one of their top options.

7) Show That You’re an Innovative Company

Investing in personalized beanies is smart for a number of reasons, including the fact that they demonstrate your business’s forward-thinking nature. People will take note of your efforts to market your business if you consistently come up with fresh and interesting methods to do it.

People are far more likely to remember your name and business if the beanies you give out are unique and stand out from the rest of the items on the market.

8) Make a Lasting Impression

Custom beanies can help you make a lasting impression. If you choose a good design and give them away at the right time, people will remember your brand for a long time to come.

This is a great way to ensure that your marketing efforts have a lasting impact.

Custom beanies are a great way to promote your business. But, it’s important to choose the right type of custom beanie for your business. With so many different types of beanies on the market, it can be hard to know which one is right for you.

9) Promote Your Business in a Unique Way

Beanies made to order are an excellent choice for anyone looking for a novel and original method of advertising their company.

Since beanies come in a wide variety of styles, you should have no trouble locating one that is appropriate for the representation of your company.

Choose the Right Type of Beanie

10) They’re Fashionable

Not only are bespoke beanies an effective method for promoting your company, but they are also on-trend accessories. People like wearing beanies, and they will be thrilled to get one from you if you give it to them.

But, if you keep these eight reasons in mind, you’ll be able to choose the right type of custom beanie for your business. And, you’ll be able to reap all the benefits that come with it.

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